Selçuk Aker · Graphic & UI/UX design

Corporate website: from design to launch

Istanbul-based freelance web designer. Corporate website design and redesign: content hierarchy, responsive interfaces and developer handoff.

A single-page landing page starts from TRY 15,000; the price of a multi-page corporate site depends on the number of pages and the scope.

How does Selçuk Aker build a website?

Selçuk Aker designs, codes and launches corporate websites himself. The work starts with the sitemap and content order, then the desktop and mobile designs come for approval. The approved design is coded and the heading structure is set up for search engines. Teams with their own developer can also receive design files only.

I design the website, code it and launch it. Page layout, mobile view, content order and the form visitors use to reach you all come from the same hands. For teams with their own developer I also deliver design files only; in that case I prepare them to suit the team's technical setup.

I work on corporate websites and on renewing older sites. Visitors should understand what you do on the first screen, find what they need in two clicks and be able to write to you easily.

I start with the content hierarchy: what information is in which order, on which page. Designing without this clarification results in a site that is later dismantled and rearranged.

I am based in Istanbul; I run this business remotely from all over Türkiye.

For whom?

  • Companies that will have their first corporate site built
  • Brands whose sites are outdated, falling apart on mobile, or not generating conversions
  • Teams that have their own developers and only need the design side

Structure and content

  • Page map and content hierarchy
  • Purpose and call (CTA) structure of each page
  • Search engine readable title structure (H1/H2 layout)

Interface

  • Responsive design for desktop, tablet and mobile
  • Typography and color system
  • Component structure — layout that facilitates page duplication

Availability and delivery

  • Readable contrast and sufficient touch target
  • Structure navigable with keyboard
  • Developer delivery: measures, entities, states

Separate web page design and site visuals

  • Determining the page flow for corporate sites, personal sites and portfolios based on needs
  • If only a slider or banner will be prepared for the existing site, a separate visual delivery list
  • Control of mobile layout, text length and interaction states to be transferred to the developer

Separate development scope with freelance web design

  • Freelance web design; It covers page flow, visual interface, mobile layout and developer delivery decisions. Freelance web development is the transformation of this design into a working site; State the two needs separately in the proposal.
  • Freelance front-end development handles the interface running in the browser, back-end development handles the server and data operations. In WordPress site design, we can take into account existing theme and editor limits; Do not consider WordPress installation, plugin maintenance and software service as automatic parts of the design.

Design process

Discovery

The target audience, competitors and the problems of the current site are discussed.

Page map

Which pages, which content, in what order.

Wireframe

Layout skeleton; pre-visual layer structure decisions.

Interface design

Screens at the required responsive breakpoints.

Coding and launch

The approved design is coded and the site goes live; teams that only want design receive developer-ready files.

Deliverables

  • A live, mobile-friendly website (full scope)
  • Figma file (with component structure)
  • Desktop and mobile designs
  • Page map
  • Measurement and asset export for developer

Frequently asked questions

Do you code the site?

Yes. I design, code and launch the site; on the software side I have been doing AI-assisted development for 3 years. If you prefer, you can take the design only and continue with your own developer.

Are the domain and hosting included in the price?

No, both are paid separately. I set them up.

Are you redesigning my existing site?

Yes, the big part is the redesign. I start by examining where the current site is bogging down; Sometimes the entire structure changes, sometimes a few targeted pages are enough.

Is SEO work included?

On the design side, I establish an SEO-friendly structure: title hierarchy, readable content layout, mobile compatibility. Content production and technical SEO execution are separate tasks.

How many pages are being designed?

The number of pages is determined at the beginning of the job. Generally, main templates are designed and similar pages are reproduced from these templates.

Can I have only a banner or slider prepared for my existing website?

Yes. This request is not the same scope as redesigning the entire website. You need to share the desktop and mobile dimensions, text and link targets of the domains to be used. Responsibility for uploading and coding to the site is determined separately.

Let's talk about your site

Let's evaluate your current site or new project together.

Early stage startup website design

For entrepreneurs, web design should communicate what the product does to the person seeing it for the first time and provide a clear next step. Demo request, waitlist, and direct purchase require different page flows. If the product is not ready yet, the promises and images on the page should accurately reflect this situation.

Ready-made infrastructure, content management system or custom software decision; Content frequency is evaluated with the developer based on integration and maintenance needs. Mobile layout, actual content and form states are determined in my design delivery. You can prepare your brief by reviewing the Web development options for early stage companies guide.

Corporate website design: pages that describe your company's expertise

Corporate website is the digital resource that explains what the company does, who it serves, and how to contact. During corporate website design, I organize the company website content not according to department names, but according to the questions the visitor is looking for answers to. As Selçuk Aker, I design the application of the brand identity on the web together with the content layout.

Which pages should be on the corporate website?

PageVisitor's questionEvidence to be prepared
Home pageDoes this company meet my needs?Clear service description and navigation
Service or productWhat is its scope and features?Technical information, area of ​​use, scope of delivery
ProjectsHas the company done similar work?Real projects with permission to publish
About UsWho will I work with?Verified team and experience information
ContactHow can I get an offer?Current contact details and a clear form

It is not mandatory to turn each title into a separate page for the company website. Topics with little content can be combined; Detailed products or services can be described on their own page. When examining corporate site examples, look for menu layout, clarity of product information and mobile usage as well as industry similarity.

Pedaş and Yatcim web design works

In addition to the website, I also work on the logo, corporate identity, catalog and packaging for Pedaş. I prepared the entire Yatcim website. These two scopes are different examples of building a company's online narrative around its business model; It does not mean duplicating the same template with another logo. We can examine works in the portfolio and plan the visual integrity between corporate identity design and the web together.

Case studies for this service

All case studies are collected on the case studies page (in Turkish).

Explore related work and services

Have a design project in mind?

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