Notes on creative business.Page 18
On branding, design and printing; Articles filtered from the heart of the business and real projects.
Design articles
Corporate Identity Guide: The Golden Book of Color and Typography Rules
To protect logo and brand presence, rules must be written and updated, and every team must work with them.
Corporate Identity Design: If There Are Regional Differences in Pricing, Why?
The difference in offers in corporate identity and brand identity projects in Ankara, Istanbul and surrounding areas is natural; It should be read with the scope.
9 Criteria to Consider When Calculating Corporate Identity Price
Don't just look at the number of offers; Scope, revision and delivery format change the corporate identity price.
Logo Design Process: Discovery, Draft and File Delivery Stages
Don't rush through the logo design process haphazardly; knowingly plan the exploration, sketching and technical delivery steps.
What is Corporate Identity, How Much Does It Affect the Business?
Corporate identity is not just a logo; The message, trust and perception become a system.
Planning Company and Brand Logo Design with a Different Perspective
In corporate identity work, logo design is not the only element that determines your company's entire communication; but it is not complete without it. It is critical that you establish the correct distinction here.
The Right Job with the Right Man: To Whom Should You Not Entrust Your Project?
Not everyone can do every job. Signs of leaving a project in the wrong hands and questions to ask when choosing the right designer.
'Designers' Without Design Training and the Invisible Damage They Cause to Your Product
Knowing how to use a tool does not make you a designer. How can your brand wear out in hands without education, aesthetic discipline and product experience?
The Real Cost of Cheap Design: Why Are Labor and Money Wasted?
The cheapest offer is often the most expensive decision. How do time, budget and reputation melt away in a project that started with the wrong man?
Product Catalog Design: Rules for a Catalog That Increases Sales
A good catalog doesn't list products, it sells them. The basic rules of a sales-generating catalogue, from its layout to its typography.
Is the Printed Catalog Still Important? The Role of the Catalog in the Digital Age
Why is the printed catalog still in business when everything else is digital? The tangible value that physical material adds to the brand.
Corporate Website Design: Principles That Increase Brand Trust
A corporate website not only provides information, it builds trust. Basic principles of a professional corporate site design.
Brochure Design: Corporate Brochure That Passes the Message in 3 Seconds
A brochure has seconds to convey its message. How to design a corporate brochure that is understood as soon as it is opened?
Brochure or Catalogue? Choosing the Right Printed Material
A brochure and a catalog are not the same thing. Which one should you choose in which situation? A clear guide according to purpose, content and budget.
Social Media Design: Template System That Maintains Brand Consistency
Don't let your brand get distracted while posting every day. How to build a social media template system that provides consistent and fast production?
What Featured Images on Social Media Have in Common
Did you know that the visuals that make you stop and stare in the feed are not coincidental? Common principles of attention-grabbing social media design.
Digital Marketing Strategy: A Simple Roadmap for Small Businesses
You don't have to be on every channel at once. A simple, applicable digital marketing roadmap for small and medium-sized businesses.
Why Is Ad Creative More Important Than Your Budget?
The same advertising budget burns with a bad creative and doubles with a good creative. On the priority of creative in advertising.
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