In box and label design, I bring together the product, its brand and usage information in a readable hierarchy. We plan the packaging surfaces, type separations and printing conditions together for a single product or product family.
The work includes graphic design on a manufacturer-approved cutting template. Box construction, material engineering, legal text approval and print production are also carried out. To get started, you'll need measurements, product information, barcode, and branding files.
For whom?
- Manufacturers and brands preparing their new products for sale
- Businesses that add new types or different weights to their existing packaging
- Teams that want to maintain consistency in the product line while renewing their brand identity
Scope of the study
- Product and variant hierarchy
- Placement on label, box or packaging mold
- Color and file preparation suitable for printing technique
Works that determine the packaging design price
- We calculate the main design and adaptation to different products, weights and molds as separate deliveries.
- The availability of the existing logo, product photos and texts affects the scope of preparation. Photography and physical packaging production are not the same service as graphic design.
- Structural engineering of the box opening and mold production are the responsibility of the supplier. I prepare the graphic layout based on the approved drawing.
Product label and packaging series design
- Planning the visible area and junction points according to the bottle label, box or bag surface
- Displaying the product type and quantity in an information hierarchy separated from the brand area
- Preparation for printing with the manufacturer's cutting template, approved product information and barcode file
Freelance packaging design: box and label
- Within the scope of freelance packaging design, I organize brand and product information together on boxes, labels or different packaging surfaces. If there is a product family, it is important that the varieties appear to belong to the same brand as well as distinguishing them.
- A cutting template and approved product texts from the manufacturer are required for the packaging designer. Graphic design and structural packaging engineering are separate needs; If new box construction is required, specify this at the beginning of the job.
Design process
Product and production information
We collect the product list, mold dimensions, brand files and approved ingredients. We mark the missing information before starting the design.
Main design and series
We first evaluate the visual aspect of a product. When transferring the approved layout to other varieties, we check the distinction of color, name and quantity.
File control and delivery
I check crop line, bleed, image resolution and manufacturer specifications. Physical proofing and final production approval are completed by the brand and manufacturer.
Deliveries
- Print file placed on approved plate
- Product variants
- Color and production notes
Frequently asked questions
Who provides blade trace and mandatory product information?
The production mold comes from the supplier, and product information comes from the brand's authorized team. Their accuracy and compliance with the legislation are approved by the relevant experts; design organizes these contents.
How is the scope of the proposal determined?
Product type, number of plates, photographic needs and special printing applications determine the scope of the offer.
Can we renew the existing packaging without completely changing it?
Yes. Together we examine the brand elements to be protected, readability issues and production pattern. With a minor information update, the new visual identity is different in scope; We reserve the necessary changes before the offer.
Can I have only label design done?
Yes, the label to be applied on the existing packaging or bottle can be considered as a separate scope. Product size, application surface, printing method and approved ingredients are required. Product information and regulatory compliance approval remains with the authorized person of the business.
Let us clarify the scope for your packaging
Share product variants, mold drawing, current design and target date. Let's separately determine the requirements for the main design, adaptation and preparation for production.
Packaging design service and serial adaptations
For product packaging design, in addition to the shelf appearance, the product type, net quantity, usage information and printing surface are planned. Box packaging design cutting template; Bag design and doypack packaging design are prepared according to welding, folding and filling areas. During packaging renewal, we evaluate the recognized features of the current series together.
Coffee packaging design, cosmetic packaging design and food packaging design require different information layouts. Product texts and mandatory information are verified by the brand. I design the graphic surface; structural packaging engineering and print manufacturing are separate specialties.
Share product types, manufacturer templates and terms of use for packaging design. When comparing box design prices and packaging design prices, look at the scope of variant, surface and technical preparation. You can also review the separate preparation steps for Product label and bottle label design.
