When looking for a designer in Türkiye, you may encounter “grafiker”, “grafik tasarımcı”, “grafikçi” and “grafikerci”. “Grafiker” and “grafik tasarımcı” are established professional terms for a graphic designer. “Grafikçi” is informal, while “grafikerci” is not a standard professional title. The most useful next step is to explain the design work you actually need.
What do “grafiker” and “grafik tasarımcı” mean?
Both terms describe someone who organises text, images, colour and layout to communicate a message. A project may involve adapting an existing design or creating a brand identity from scratch. The job title alone does not establish a universal difference in education or quality. Assess the designer’s portfolio and the responsibilities they took on in comparable projects.
If you are looking for a “tasarımcı grafiker”, which specialization should you look at?
The person sought using the phrase “tasarımcı grafiker” is usually an expert who both develops the idea and prepares the application file. However, the catalog, packaging and mobile application do not follow the same production process. Information hierarchy and page system in the catalogue; cut line and batch consistency on packaging; User flow and interaction situations are highlighted in the interface. Ask the candidate not only to create a beautiful cover, but also to tell how they solved a problem close to your business.
How to start working with a freelance graphic designer?
Freelance graphic designer works independently; This does not mean that the scope should be vague. Include the purpose of the job, the channels to be used, approximate delivery list, available contents and target date in your first message. For example, instead of "I need a brochure", saying "a brochure with ready-made texts that will be distributed at the fair, describing six products" will allow you to get a more comparable offer.
How to write your design request?
"We would like to have three packaging types prepared for our new product series. The logo is ready, the dimensions and cutting lines will come from the manufacturer. Can you share the scope and schedule for the main design, variety adaptations and printing files?" This request describes the actual job beyond the title used. If photography, copywriting or printing services are required, specify these separately.
Plan graphic designer support according to your needs
- Graphic Designer for E-Commerce: Separate Product Image and Campaign Design: Plan the scope of product photography, infographic, campaign banner and mobile adaptations in e-commerce graphic designer support.
- What Do Graphic Designers and Printing Houses Do? Task Sharing in Print Approval: Clarify content, file preparation, proofing and production responsibilities between the graphic designer, customer and printing house before printing.
- Design Layout with Freelance Graphic Designer for Multi-Branch Brands: Establish the design and approval layout that maintains brand integrity in branch banners, local campaigns and social media adaptations.
Who is a graphic designer? Get to know the profession before the program used
A graphic designer is a visual communication specialist who creates order between text and visuals so that a message is understood by the target audience. It allows the reader to compare options in a product catalogue, distinguish product type in a package, and find date and application information in an announcement. The software used is the tool that implements these decisions; It is not the definition of the profession alone.
When evaluating the work of a good graphic designer, you can look at three questions: What does the design say, to whom is it addressed and where will it be used? If the event date is not read on a very impressive-looking poster, the communication task will be incomplete. A simple catalog page can serve its purpose if it enables accurate comparison of products.
Do designer graphic designers and designer graphic designers undertake the same job?
In some teams, the designer develops the visual approach; The graphic designer carries the approved layout to different sizes, languages or product types. In another project, the same person may take on both responsibilities. This separation of duties does not mean that one of the titles is automatically better or more educated.
For example, in a beverage series, the visual language of the main packaging is designed; Variety names, product information and color distinctions are then applied to a consistent system. If a long product name disrupts the layout during application, simply duplicating the file is not enough; a design decision is also required. Talk about job sharing in terms of deliverables rather than person tags.
As a graphic designer Selçuk Aker, I handle catalog, packaging and digital interface works with different usage conditions. Graphicist's duties within the project helps you evaluate which responsibilities should be included in your proposal.
Convert the search for “Freelance graphic artist” to the correct job description
Independent design support is often sought with the expressions “freelance graphic designer”, “freelance graphic designer”, “freelance graphic designer” and “freelance graphic designer”. It is clearer to use graphic artist or graphic designer in the definition of professional service. The difference in spelling does not create a separate profession, different education level or different price class.
Complete your request with expertise: catalog and relevant production samples for printing; interface for web and mobile streaming; Mold, variant and printing delivery for packaging. Selçuk Aker's freelance graphic design service offers a start to considering these scopes. Remote working guide explains the city-independent business plan.
Frequently asked questions
Is it called a graphic artist?
You may encounter it in everyday language. When searching for professional service, using “graphic designer” or “graphic designer” explains the need more clearly.
What should I write instead of Graphic Designer?
“Graphics” is sufficient. You can narrow down the search to actual delivery such as “freelance graphic designer who designs catalogs”.
Does every graphic designer code a website?
No. Visual interface design and software development are separate scopes. Ask if both are included in the offer.
You can examine the scope suitable for your work on freelance graphic design service and evaluate similar deliveries by looking at my work.
Freelance, freelancer and online graphic designer expressions
Freelancer graphic designer and freelance graphic designer express the independent working model in Turkish. Freelancer graphic designer or freelance graphic designer is also used in a similar sense. The term online graphic designer emphasizes the remote communication; It does not define a separate design expertise.
Look at the portfolio of the person you reach by searching for a graphic designer or freelance graphic artist to learn about their work. I use the terms graphic artist and graphic designer as my professional name. “graphic designer”, “freelance graphic designer” and “graphic design service” written without using Turkish characters are not different services, but spelling variations.
