Selçuk Aker · Design Strategy

The Real Cost of Cheap Design: Why Are Labor and Money Wasted?

The cheapest offer is often the most expensive decision. How do time, budget and reputation melt away in a project that started with the wrong man?

By Selçuk Aker · Published · 2 min read · Updated

The Real Cost of Cheap Design: Why Are Labor and Money Wasted? — Selçuk Aker

The most attractive thing in a project is often the cheapest offer. However, in design, the price is often the price of experience and responsibility. The low bid is the invoice for the risk hidden from you.

The project, which starts with an inexperienced or unfiltered production, usually progresses as follows: first it is said 'done', then minor problems arise, then everything is done over again. The lower price you pay, combined with the fee you pay a second time — this time to the right person — makes it the most expensive route.

The invisible costs are even bigger: getting to market late, losing trust with a wrong product, poor team morale. None of these are written on the invoice, but they all come from the company.

The right job is done with the right man. A design done right the first time may seem expensive in the short term, but it is always cheaper in the long run. Because both labor and money are wasted only when they are spent in the wrong place.

Frequently asked questions

What additional costs should be asked about in a low-priced design quote?

Ask if revision, customization, source files and production preparation are included. A low initial fee alone is not a problem; Make visible what unmet needs will cost later.

How can the need to redo the design be reduced?

Clarify the purpose, content and delivery conditions at the outset and evaluate a representative sample early. Verify decisions gradually rather than completing all the material in the wrong direction.

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