Selçuk Aker · SaaS & Dashboard

Danone

I designed the new interfaces in the Danone project. This selection in the portfolio consists of the interface designs I prepared for the project. My responsibility here was the design work.

Danone — Selçuk Aker

Client and sector

Danone is a global food and beverage company working in dairy, plant-based products, water and specialised nutrition. The screens in this project show the name "Reporting Factory" next to the Danone logo. The interfaces were designed for this financial reporting environment.

The brief

The screens are built around finance users reaching periodic reports from a single home page. Reports are grouped under headings such as P&L, topline and cash flow. The same report can be opened at company, region (Zone), country unit (CBU) and business unit (BU) level. Each report screen has period, currency and category filters.

My role and scope

I was the interface designer on this project. In the Danone project I designed the new interfaces; my responsibility was the design work. The selection in my portfolio covers the home page, menus, report screens and one mobile screen.

Process and design decisions

  • I split the home page into two sections. On the left are the current closing period, news and release notes, support and settings. On the right are two large cards: Standard Dashboards and Summary Books.
  • When Standard Dashboards is opened, the reports are listed in three columns: P&L Analysis, Topline, FCF & WK & CAPEX.
  • I drew four states for the report buttons: hover, clicked, default and disabled. I showed these states on screen with their labels.
  • The Summary Books menu lists reports at Company, Zone, CBU and BU level. Next to it is a template area (Template Market).
  • On the report screens I kept the top filter bar fixed. The bar has Phase, Year, Period, Currency, Entity and Macro Category selections. The badge at the right end shows the report's status.
  • On the left is a vertical menu with four headings: Overview, By Period, Full P&L, Geo by Category.
  • The Growth Equation & P&L screen has four KPI cards. The chart below switches between monthly, half-year and quarterly views. The table on the right changes with the Zone, CBU and BU tabs.
  • On another screen I showed the change from last year to this year with a waterfall chart. Category shares are shown with donut charts.
  • On the Brand & Category Analysis screen I broke the grouped table up with subtotal rows.
  • On the mobile screen I summarised net sales data with a growth line, a bar chart and a top 10 CBU table.

The figures on the screens are sample data.

Deliverables

  • Home page and dropdown menus (Support, Standard Dashboards, Summary Books, Settings)
  • Home page variation with report owner cards
  • Two views of the Growth Equation & P&L screen
  • Two views of the Brand & Category Analysis screen
  • Net Sales mobile screen

The portfolio includes 9 desktop screens and 1 mobile screen. The cover image lists Figma and Zeplin as tools.

Outcome

My role and scope were limited to interface design, as described on this page. The portfolio includes the 10 screens I prepared for the project.

This project is an example of my SaaS and dashboard design service.

Danone — project detail 1, Selçuk AkerDanone — project detail 2, Selçuk AkerDanone — project detail 3, Selçuk AkerDanone — project detail 4, Selçuk AkerDanone — project detail 5, Selçuk AkerDanone — project detail 6, Selçuk AkerDanone — project detail 7, Selçuk AkerDanone — project detail 8, Selçuk AkerDanone — project detail 9, Selçuk AkerDanone — project detail 10, Selçuk AkerDanone — project detail 11, Selçuk Aker

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